work Experience
COMMUNICATIONS DESIGNER — LINK2LIFT (PORTLAND, OR)
2018-Present
Elevated brand across digital platforms.
Developed workshops to improve team culture, collaboration, and workplace design.
Designed and wrote branded content for client communication.
COMMUNICATIONS COORDINATOR — COMPASSION FIRST (BEAVERTON, OR)
2016-2018
Strategized communication and marketing strategies to increase donor engagement.
Conceptualized, planned, and executed branded fundraising campaigns that contributed to a 32 percent increase in income over two years.
Served as lead copywriter, designer, and website manager.
Designed fresh and engaging digital and print materials with messaging that sparked re-engagement from lapsed donors.
Enforced communication policies to protect and honor vulnerable populations served by the organization. Gathered stories and photos ethically from the field with consent from all individuals.
Managed event logistics; presentations, media, signage, decor, and all marketing materials.
Utilized Salesforce to log calls, retrieve donor information, access reports, and integrate Mailchimp data.
Managed a complete website overhaul from Squarespace to Wordpress resulting a more donor-friendly interface and modern design.
Initiated an Ethical Storytelling Initiative at the organization to engage and educate donors.
Commissioned and directed photographers and videographers stateside and in the field.
Supervised and managed interns.
Participated in the Acton Institute and Accord Network through lobbying efforts on the Hill and taking courses on best practices serving the material poor.
Marketing Director — Heritage Christian School (North Liberty, IA)
2014-2016
Developed brand guide and annual marketing plans with clear, measurable goals.
Overhauled old website to a modern Wordpress site: saw traffic increase over 50 percent, resulted in increased lead generation through our website.
Implemented Constant Contact and Insightly CRM Software: increased enrollment, increased customer satisfaction and brand communication.
Wrote, designed and compiled all internal, external, print and digital communication to stakeholders. Development of polished and branded fundraising materials resulted in record-breaking donations.
Social media management: created engaging, relevant posts daily and increased Facebook followers by over 150 percent.
Produced engaging videos that fueled social media sharing.
Planned annual open house that increased enrollment and community recognition.
Presented progress at school board meetings to keep stakeholders informed.
Set up and managed booths at local events to increase community recognition.
Office Assistant — Quill and Scroll Honor Society (Iowa City, IA)
2012-2013
Worked with executive director to design a modern logo and re-brand the organization.
Designed MS Office documents and PowerPoint for use internally and externally.
Graphic Designer— The Daily Iowan (Iowa City, IA)
2010-2012
Compiled text, photos and graphics for bold, full color, artistic spreads in the weekly Arts section of the newspaper.
Education
B.A. Journalism and Mass Communication — University of Iowa (Iowa City, IA)
B.A. Studio Art — University of Iowa (Iowa City, IA)
Skills
Adobe Creative Suite:
Illustrator (Advanced)
InDesign (Advanced)
Premiere Pro (Intermediate)
Photoshop (Intermediate)
Project Management
Graphic Design
Email Marketing (Constant Contact and Mailchimp)
Brand Development
SEO/Google Analytics
Wordpress/Squarespace
Clear and Concise Writing
Interpersonal Communication
Presenting and Public Speaking
Self-motivation
Social Media
Video Production
AP Style
Event Planning
Salesforce